“I’ve donated to the Kiss Campaign in the past, and I just think that it’s a great event,” the starlet, whose grandmother is a breast cancer survivor, told PEOPLE.
The initiative encourages ULTA shoppers to donate $1 when they’re in the store; each dollar will be represented by a “kiss” that hangs in each retail location. The brand is hoping to get 1.5 million kisses (and dollars!) nationwide this year.
To entice shoppers to donate, ULTA is also running a raffle, giving away one $600 beauty bag per store to one lucky customer. You can visit any ULTA location now through Oct. 31 for a chance to win … or you can just follow us on Twitter, @StyleWatchMag, tell us about your favorite beauty product, and win a bag from the comfort of your chair!
Gift bags include goodies like L’Oréal Paris mascara (Cavallari is a big fan of long lashes, she told us), Urban Decay eye makeup, a Remington curling wand, CK ONE spray, Philosophy shower gel, a cosmetic bag and much, much more (trust us, it’s SO good). Be sure to read the rules below, and we’ll pick one winner this week. And click here to learn more about ULTA’s awesome Breast Cancer Awareness Month initiatives, including the Cut-A-Thon, happening in stores on Saturday, Oct. 14. Good luck!
Open only to those to whom this Tweet has been addressed, provided that entrant is a legal U.S. resident age 19 or older at the time of entry. Limited to one entry per Twitter account. One Twitter user who responds and qualifies will be chosen to receive a bag of beauty products from ULTA (with an approximate retail value (ARV) of $600). Sponsor and prize provider not responsible for any damage or injury, including to computer equipment, related to participating in this promotion. Items being distributed are not transferable or redeemable for cash. Winners are responsible for any and all taxes. Promotion begins at 6:00 P.M. EST on 10/03/2012 and ends at 11:59 P.M. EST on 10/04/2012. PEOPLE StyleWatch will contact winners by a Twitter direct message on or before 10/05/2012. Employees of PEOPLE StyleWatch, Time Inc., ULTA and any related companies are not eligible to enter or win. The winners may be required to complete an affidavit of eligibility and waiver of liability before prizes are awarded. Void where prohibited by law.
–Reporting by Lilly Workneh