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Beauty

Paris Hilton's New Enterprise: Customizable Hair Extensions

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Dan Steinberg/AP

Slip on your Paris Hilton Footwear stilettos, spritz on some Can Can, and get ready for another opportunity to replicate the heiress’s signature L.A. style. At a private party in Malibu this weekend, Paris Hilton unveiled her latest business venture: interchangeable hair extensions created in partnership with Sally Beauty and Dreamcatchers. As models strutted on the catwalk to the reality star’s own tunes in front of a crowd that included Nicky Hilton, David Katzenberg and Stephen Dorff, Paris revealed “The Bandit”, a revolutionary design which features a headband adorned with 100% polyester fiber hair extensions affixed with Velcro so you can mix and match headbands and hair styles. There are eight shades to choose from — including Paris Blonde, of course — and three lengths that range in price from $70 to $80, which can be curled, blow-dried and flat-ironed to suit whatever mood strikes you in just minutes flat. Order yours here at parisandsally.com. Tell us: Will you try out Paris’s new hair extension line?