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Kaia Gerber Lands Her First Fashion Campaign for Chrome Hearts Since Signing With IMG

Updated

What were you doing when you were 14 years old? If you were anything like us, your biggest concerns probably centered around the fastest way to get rid of that zit, the big algebra test on Friday, and finding out whether or not Tommy likes you via some top-notch note-passing sleuthing. But if you’re Kaia Gerber, the model and heir to Cindy Crawford‘s enviable bone structure, then you’re probably too busy booking major campaigns for jewelry brand Chrome Hearts to pay too much attention to any of that regular teen drama.

Kaia Gerber Chrome Hearts Campaign
JB Lacroix/GC

Kaia has already landed editorials in high fashion magazines such as 
CR Fashion Book
,
Interview
, and
Vogue Italia
, but these images for Chrome Hearts marks her first ad campaign since she signed with IMG Models and began her rapid-fire trajectory towards supermodel-dom just last year. In the images for the LA-based leather and accessories brand, the teen can’t help but channel early 90s-era Cindy vibes with her loose waves and barely-there makeup.


RELATED PHOTOS: 6 Times Kaia Gerber Looked Exactly Like Mom Cindy Crawford

@kaiagerber ++ #chromehearts spring 2016

A photo posted by Chrome Hearts Official (@chromeheartsofficial) on

Related Video: Cindy Crawford’s Look-Alike Daughter Kaia Gerber Signs with IMG Models

#chromehearts spring 16 ++ @kaiagerber ++ photo by @laurielynnstark + link in bio

A photo posted by Chrome Hearts Official (@chromeheartsofficial) on

According to
CR Fashion Book
, these images were taken by the company’s co-owner, Laurie Lynn Stark, a longtime family friend of the Crawford clan, who wanted to capture “a youthful, yet timeless spirit” for the Spring 2016 campaign. Considering both Suki Waterhouse and Gigi Hadid have fronted campaigns for Chrome Hearts in the past, Kaia is in good company and looks poised to make equally big fashion moves in the near future.

What do you think of Kaia’s first campaign? Do you think she has a career following in her mom’s supermodel footsteps? 

–Emily Kirkpatrick

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