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Jessica Simpson Turns Lingerie Designer!

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Soul Brother/FilmMagic

Look out Victoria’s Secret, Jessica Simpson is adding lingerie designer to her lengthy resume. The singer already has successful handbag, shoe, sunglass and swimsuit lines, and now Jessica Simpson’s Intimates will be joining her namesake empire. The collection of bras, undies, sleepwear and daywear will hit major department stores and online shopping sites just in time for spring ’09. Jessica tells Women’s Wear Daily, “I like different lingerie for different occasions. I think that’s the best thing about it. You can feel sexy or girly depending on your mood.” She also promises to included a stylish assortment of shapewear so women no longer need to worry about panty lines. That sells us! Tell us: Will you buy Jessica Simpson’s new lingerie line?

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