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Jennifer Hudson's New Role: Avon Lady

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That ringing noise you hear is the sound of stars cashing in on their Oscar-related fame: first, Best Supporting Actor nominee Djimon Hounsou signed on to be the face of Calvin Klein’s new underwear line, Steel. Now, Avon‘s just announced that Jennifer Hudson will be the spokeswoman for their fragrance Imari as well as Imari Seduction, which is launching in August. “It’s exciting to be representing the Imari brand, which really embodies confidence and femininity,” Hudson said in a statement. The star will appear in print ads and in the Avon catalogue promoting the perfume; hopefully, no python bolero jackets will be harmed in the making of this campaign.

Photo: Steve Azzara/Corbis

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