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Heidi Klum Brings the Booty Bling To Her Denim Line

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PNP/WENN

Heidi Klum knows what it takes to make a good pair of jeans, and she’s not afraid to shake it! “It’s very important to have a little bit of something fun on the butt,” she told PEOPLE Tuesday, shaking her derriere at an event to celebrate the launch of her fall/winter 2008 denim line, Heidi Klum by Jordache. The model and Project Runway judge wore a sheer blouse and a pair of jeans from her line — complete with “booty bling” on the back pocket — to greet fans and sign autographs at Bloomindgale’s in Manhattan on Tuesday. Working on the line, Klum learned that how a pair of jeans fits on a girl’s behind is the most important thing to consider when designing. “The first thing girls do [when putting on a pair of jeans] is turn around and look in the mirror and they look what their butts look like,” she said. “It just has to look right and as perfect as possible.” Unfortunately, her jeans were the only thing Klum wanted to talk about, playing coy when asked about recent reports that Jennifer Lopez would be the guest judge for Runway‘s season finale. “Maybe,” she said with a grin. — Chris Willard