People

Subscribe

Stay Connected

Subscribe

Advertise With Us

Learn More

Skip to content

Fashion

Gisele Bündchen Goes Boho for H&M Spring Ads

Updated

Courtesy of H&M

Though we’re used to seeing Gisele Bündchen in edgy editorials, the supermodel reveals her softer side in new ads for H&M‘s spring collection. Draped in earthy tones, floral maxiskirts and boho accessories, Bündchen is refreshingly feminine and approachable in the images; a stark contrast to her recent gender-bending turn for Balenciaga. For the laid-back photos, shot by Daniel Jackson, hairstylist Serge Normant perfected the star’s trademark beach-fresh ringlets, while Robert Rydberg’s effortless styling got us jonesing for sandal weather. And while we’re on the fence about the flesh-colored playsuit (below), we think Bündchen pulls the look off with aplomb. Tell us: What do you think of Bündchen’s hippie-chic ads for H&M?Justine Harman

Gisele Bundchen H&M ads
Courtesy H&M

CHECK OUT MORE CELEBRITY AD CAMPAIGN NEWS

Follow

Get every new post delivered to your Inbox.

Join 128 other followers