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Framed: Mary-Kate and Ashley Olsen Unveil New Optical Line

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Courtesy Elizabeth and James

Just one week after announcing their new online shopping site, the Olsen twins are at it again! The designing duo recently shared details of their latest venture, a line of optical frames, which will be released through their Elizabeth and James label in June. The collection will include 13 styles, named for streets in New York City and Los Angeles like Chrystie and Folsom (above), retailing from $155 for a handmade acetate frame to $265 for stainless steel frames (eye exam by the stars not included). According to Mary-Kate, details from the girls’ Elizabeth and James Spring 2011 collection will carry over into the fun frames, and they’ll include a script logo atop the frame, plus metal styling on the end tips. “The design aesthetic in the optical collection is a true reflection of Elizabeth and James’ essence,” Ashley said in a release. “A classic feel with a modern sensibility.” The frames will be available in June at stores including New York’s Devonshire Optical and L.A.’s Dan Deutsch Optical Outlook. Tell us: Would you wear Elizabeth and James frames?
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