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DEAL OF THE DAY: 20% Off of Genetic Denim

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As we gear up for New York Fashion Week, it’s time to pay tribute to the one item of clothing that never goes out of style: good old blue jeans. Stock up on the flares and wide-leg styles that are on-trend this season — plus any other denim design your heart desires — at Genetic Denim. From adorable skirts and edgy dresses to classic jeans and distressed styles, plus jackets and tops, it’s no wonder stars like Sienna Miller, Lea Michele and Rosie Huntington-Whiteley adore their Genetic jeans.

To make your new purchase even sweeter, from now until Dec. 31, 50 percent of proceeds will go to the Gabrielle’s Angel Foundation to benefit its cancer research initiatives. Score your own stylish pair by clicking here!