Kim Kardashian is no stranger to fame — or love — and in honor of February 14, the celebrity perfumer is giving her fans a chance to share in both, courtesy of her fragrance. “I get so excited for Valentine’s Day; it’s when I get to be really creative,” she tells PEOPLE. Kim is asking couples to snap a shot of their Valentine’s Day date, and she’ll select one winning ‘cutest couple’ photo to post on her website and Facebook page the next day. The reason for her sweet contest? “I just love celebrating love.” Learn more and view Kim’s own Sweet, Glam and Naughty V-day videos at pickyourkim.com.