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Ashley Greene Is the New Face of DKNY

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Stephen Lovekin/Getty

She’s conquered the beauty world as the face of Mark, and now, Ashley Greene is taking the fashion world by storm. The Twilight star was just tapped as the new face of DKNY and DKNY Jeans, and will appear in the brands’ spring 2012 ad campaigns.

“I’ve always loved Donna Karan’s creations,” Greene said in a release. “To be a part of the brands’ message is incredibly exciting because it feels like such an organic fit. It’s easy to talk about how these clothes work for my lifestyle, whether I’m in New York, L.A. or traveling for work.”

Greene’s been spotted in Karan’s clothes several times recently at Twilight premieres, charitable events and in a custom creation at the May Metropolitan Museum Costume Institute Gala (left).

“Ashley embodies everything DKNY — her energy, her spirit, her eclectic personal style,” Donna Karan vice president Patti Cohen shared. “She is on the forefront of what it means to connect with a global fan base through social media, a focus that is aligned with our digital and new media initiatives.” (The actress has nearly 1.3 million Twitter followers.)

Look for Greene’s ads — shot by Inez Van Lamsweerde and Vinoodh Matadin — to appear soon.

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